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Hosted by Racheal Cook, MBA

Promote Yourself
to CEO®

The podcast for service-based women entrepreneurs who are done following the wrong roadmap. Practical strategy for building a life-proof business, the kind that runs on systems, not sacrifice.

Latest episodes.

New episodes every week. Press play on any card for the full show notes and player.

Before You Set Q2 Goals, Ask Yourself This First

Before You Set Q2 Goals, Ask Yourself This First

Most Q2 plans are built for a version of you that doesn't exist. The version with unlimited energy, zero personal obligations, and no curveballs. And then April hits, and you're already behind, already overwhelmed,...

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A free six-part series

Most business advice assumes someone else is handling your life. The matriarchy would never.

Six episodes that name the assumptions baked into “how business works,” and show you what to build instead. Plus the CEO Ceiling Assessment replay.

Woman listening to The Matriarchy Would Never podcast series on her phone
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Your host

Racheal Cook, MBA

Racheal is a business strategist, founder of The CEO Collective®, and creator of the 90 Day CEO Operating System®. For 18+ years she has helped thousands of service-based women entrepreneurs build businesses that work for their real lives, not the other way around.

She hosts the podcast every week from her home in Richmond, VA, where she works 25 hours a week by design, raises three teens, and keeps proving that a life-proof business is not just possible. It’s the only kind worth building.

500+

episodes

10+

years on the air

Weekly

new episodes

The podcast is where it starts. The Collective is where it compounds.

Every episode teaches one piece of the system. Inside The CEO Collective®, you implement all of it, with Racheal, with the team, and with a room full of women building the same kind of business you are.