Promote Yourself to CEO

Do you think of yourself as a CEO?

For years – I didn’t. I happily thought of myself as ‘just an entrepreneur’.

That’s it. Just a humble small business owner, doing work that I loved from home while I raised my babies.

After all – who was I to give myself the title of CEO?

My business didn’t have dozens of employees.

My business wasn’t generating millions of dollars.

My business wasn’t a house-hold name brand like Spanx!

Sara Blakely could call herself a CEO – she had all those things!

And because she was the CEO of Spanx, she had the confidence to pitch her products to Oprah or Nieman Marcus. She had an entire team to support her in growing her business. She had funds to grow, grow, grow!??

But here’s the thing -?????????

She had NONE of those things when she started as CEO. If you haven’t ever heard her story – she started with $5K and an idea. She didn’t wait until she HAD the confidence or the team or the connections or the funding – she just SHOWED UP.

Visibility is scary. It’s one of the reasons why so many female entrepreneurs don’t seek out more of it for their business. Yet, it’s also the thing that’ll grow your business....

Do you think you’re attracting new people to your business through social media? The social media platforms that have been around for a while used to be that way. These days,...

You know you must get in front of more potential clients to grow your business. So you make plans to get more visible, whether it’s through interviews or guest blog posts or...

You spend so much time posting on social media or writing blog posts or sending newsletters to your email list. But no matter what you do (or how much), your marketing just....

“You won’t make any real money doing that!” Has someone said something like that to you when you revealed you want to pursue a creative career in something like art or music? So...