The Podcast
Promote Yourself to CEO
Fed up with the exhausting entrepreneurial grind? So are we. Each week, join host Racheal Cook, MBA for candid conversations about owning your role as CEO and to get practical, profitable strategies for designing sustainable business – zero hustle or burnout required.
Listen to the Latest Episodes
Is Your Business REALLY Working for You?
You make yourself available to your clients constantly. They can email or text or call you 24/7, and you make it a priority to respond to them as soon as possible. And you might...
Scaling Your Business When You Want to Move From Solopreneur to CEO Level
Do you think of yourself as a CEO?
For years – I didn’t. I happily thought of myself as ‘just an entrepreneur’.
That’s it. Just a humble small business owner, doing work that I loved from home while I raised my babies.
After all – who was I to give myself the title of CEO?
My business didn’t have dozens of employees.
My business wasn’t generating millions of dollars.
My business wasn’t a house-hold name brand like Spanx!
Sara Blakely could call herself a CEO – she had all those things!
And because she was the CEO of Spanx, she had the confidence to pitch her products to Oprah or Nieman Marcus. She had an entire team to support her in growing her business. She had funds to grow, grow, grow!??
But here’s the thing -?????????
She had NONE of those things when she started as CEO. If you haven’t ever heard her story – she started with $5K and an idea. She didn’t wait until she HAD the confidence or the team or the connections or the funding – she just SHOWED UP.
4 Key Systems That Set the Stage for a Successful, Manageable Business
Do you think of yourself as a CEO?
For years – I didn’t. I happily thought of myself as ‘just an entrepreneur’.
That’s it. Just a humble small business owner, doing work that I loved from home while I raised my babies.
After all – who was I to give myself the title of CEO?
My business didn’t have dozens of employees.
My business wasn’t generating millions of dollars.
My business wasn’t a house-hold name brand like Spanx!
Sara Blakely could call herself a CEO – she had all those things!
And because she was the CEO of Spanx, she had the confidence to pitch her products to Oprah or Nieman Marcus. She had an entire team to support her in growing her business. She had funds to grow, grow, grow!??
But here’s the thing -?????????
She had NONE of those things when she started as CEO. If you haven’t ever heard her story – she started with $5K and an idea. She didn’t wait until she HAD the confidence or the team or the connections or the funding – she just SHOWED UP.
How to Get Your Business In Check for a Solid Foundation
Do you think of yourself as a CEO?
For years – I didn’t. I happily thought of myself as ‘just an entrepreneur’.
That’s it. Just a humble small business owner, doing work that I loved from home while I raised my babies.
After all – who was I to give myself the title of CEO?
My business didn’t have dozens of employees.
My business wasn’t generating millions of dollars.
My business wasn’t a house-hold name brand like Spanx!
Sara Blakely could call herself a CEO – she had all those things!
And because she was the CEO of Spanx, she had the confidence to pitch her products to Oprah or Nieman Marcus. She had an entire team to support her in growing her business. She had funds to grow, grow, grow!??
But here’s the thing -?????????
She had NONE of those things when she started as CEO. If you haven’t ever heard her story – she started with $5K and an idea. She didn’t wait until she HAD the confidence or the team or the connections or the funding – she just SHOWED UP.
How to Profit From VIP Days with Jordan Gill
Do you think of yourself as a CEO?
For years – I didn’t. I happily thought of myself as ‘just an entrepreneur’.
That’s it. Just a humble small business owner, doing work that I loved from home while I raised my babies.
After all – who was I to give myself the title of CEO?
My business didn’t have dozens of employees.
My business wasn’t generating millions of dollars.
My business wasn’t a house-hold name brand like Spanx!
Sara Blakely could call herself a CEO – she had all those things!
And because she was the CEO of Spanx, she had the confidence to pitch her products to Oprah or Nieman Marcus. She had an entire team to support her in growing her business. She had funds to grow, grow, grow!??
But here’s the thing -?????????
She had NONE of those things when she started as CEO. If you haven’t ever heard her story – she started with $5K and an idea. She didn’t wait until she HAD the confidence or the team or the connections or the funding – she just SHOWED UP.
Winging It Isn’t a Business Growth Strategy
Do you think of yourself as a CEO?
For years – I didn’t. I happily thought of myself as ‘just an entrepreneur’.
That’s it. Just a humble small business owner, doing work that I loved from home while I raised my babies.
After all – who was I to give myself the title of CEO?
My business didn’t have dozens of employees.
My business wasn’t generating millions of dollars.
My business wasn’t a house-hold name brand like Spanx!
Sara Blakely could call herself a CEO – she had all those things!
And because she was the CEO of Spanx, she had the confidence to pitch her products to Oprah or Nieman Marcus. She had an entire team to support her in growing her business. She had funds to grow, grow, grow!??
But here’s the thing -?????????
She had NONE of those things when she started as CEO. If you haven’t ever heard her story – she started with $5K and an idea. She didn’t wait until she HAD the confidence or the team or the connections or the funding – she just SHOWED UP.
How Taking It Easy Can Ramp Up Your Business Success with Letitia Walker
Do you think of yourself as a CEO?
For years – I didn’t. I happily thought of myself as ‘just an entrepreneur’.
That’s it. Just a humble small business owner, doing work that I loved from home while I raised my babies.
After all – who was I to give myself the title of CEO?
My business didn’t have dozens of employees.
My business wasn’t generating millions of dollars.
My business wasn’t a house-hold name brand like Spanx!
Sara Blakely could call herself a CEO – she had all those things!
And because she was the CEO of Spanx, she had the confidence to pitch her products to Oprah or Nieman Marcus. She had an entire team to support her in growing her business. She had funds to grow, grow, grow!??
But here’s the thing -?????????
She had NONE of those things when she started as CEO. If you haven’t ever heard her story – she started with $5K and an idea. She didn’t wait until she HAD the confidence or the team or the connections or the funding – she just SHOWED UP.
What Is Your Role as CEO?
Do you think of yourself as a CEO?
For years – I didn’t. I happily thought of myself as ‘just an entrepreneur’.
That’s it. Just a humble small business owner, doing work that I loved from home while I raised my babies.
After all – who was I to give myself the title of CEO?
My business didn’t have dozens of employees.
My business wasn’t generating millions of dollars.
My business wasn’t a house-hold name brand like Spanx!
Sara Blakely could call herself a CEO – she had all those things!
And because she was the CEO of Spanx, she had the confidence to pitch her products to Oprah or Nieman Marcus. She had an entire team to support her in growing her business. She had funds to grow, grow, grow!??
But here’s the thing -?????????
She had NONE of those things when she started as CEO. If you haven’t ever heard her story – she started with $5K and an idea. She didn’t wait until she HAD the confidence or the team or the connections or the funding – she just SHOWED UP.
The Vulnerable Side of Visibility with Erica Courdae
Visibility is scary. It’s one of the reasons why so many female entrepreneurs don’t seek out more of it for their business. Yet, it’s also the thing that’ll grow your business....
Why TikTok Could Be an Incredible ATTRACT Strategy
Do you think you’re attracting new people to your business through social media? The social media platforms that have been around for a while used to be that way. These days,...
How to Prepare for Next Level Visibility (Even if You Feel Not Ready Yet)
You know you must get in front of more potential clients to grow your business. So you make plans to get more visible, whether it’s through interviews or guest blog posts or...
Why Your Marketing Isn’t Working (& How to Fix It)
You spend so much time posting on social media or writing blog posts or sending newsletters to your email list. But no matter what you do (or how much), your marketing just....